Viewers But No Offers on Your Home: Why?

By Tersia de Beer | Property practitioner in Kroonstad, Africa Estate

When people view but do not offer, the market is telling you something. Viewings mean the advert works: the photos and the location draw people. No offers mean something about the house itself or the price does not convince them. The good news is that it is almost always one of four things.

1. The price

Buyers compare. If your home costs more than similar homes for sale in your suburb, they come to look and then buy elsewhere. The first two weeks matter most; a home that starts too high often sells for less later.

2. The condition

Small things become big questions: a damp patch, a crack, a gate that squeals, a pool that is green. Every unsolved item makes a buyer wonder what else he cannot see, and he either deducts it from his offer or walks away.

3. The photos promised more than the house

If the house feels smaller or darker in real life than in the photos, the buyer is disappointed before he reaches the kitchen. Honest photos draw fewer viewers, but the right ones.

4. Nobody asked what the viewers thought

Every viewing is feedback. I ask every buyer what they thought of the house and what held them back, and I pass it on to the seller. Three buyers saying the same thing is a message.

What to do now

• Compare your price with the homes for sale around you now.
• Fix the small things every buyer notices.
• Check whether the photos show the house honestly.
• Ask for the feedback from every viewing.

I can look at your viewings' feedback and the homes around you with you. Read my 52 tips for Kroonstad sellers or contact me directly.

Lees hierdie artikel in Afrikaans